Buyer Resources
1. Intro
2. Terminology
3. Condition Hierarchy
4. Price Influences
5. What Not to Buy Used
6. Browsing
7. Searching and Filtering
8. Vetting a Seller
9. Scams Database
10. Common Counterfeits
11. Negotiating
12. Trading
13. Bidding
14. Pickups and Meetups
15. Purchasing Online
16. Taxes and Duties
17. Receiving Shipments
18. Reshipping
19. Issues After Purchase
20. Leaving Feedback
21. Useful Tools
22. Appendix
What Does "No Reserve" Mean?
"Highest bidder wins regardless of price."
In the context of auctions, "no reserve" means the highest bidder will win the item, regardless of the price the auction finishes bidding at. There is no hidden minimum that the seller can use to reject the sale if the highest bid is lower than they were hoping for. This helps encourage more buyers to join the auction.
Some wristwatch auctions on eBay without a reserve price (Affiliate link).
Updated: 2025-05-06
First published: 2024-07-26
